Then we elevate ourselves.
We talk about that in today's episode with Victoria Wieck who has built a multi-million dollar business with over $500 million in retail sales. She started her own company in 1989 on a shoestring budget to spend more time with her family and has founded several other successful businesses since then.
She's worked with a wide variety of retailers worldwide ranging from major department stores to duty-free stores, as well as Internet and TV retailers. For the past 23 years, Victoria has been sharing her jewelry designs with millions of viewers during her own monthly shows.
During the show we talk about Victoria's immigration to the US in the 1970's and why she started a business PLUS:
- The power of grit
- Interpreting the meaning of "No"
- Cultural stereotypes around women
- Starting a business with no money
- How to grow a brand without advertising
- The two quotes Victoria lives by
- The most powerful tool a small business can have
- The do-it-now strategy to turn your passion into profits
If you're thinking about starting a side hustle or you're into growing your business, tune in today and find out the secret to making money.
[0:00] Introduction
[4:48] Welcome, Victoria!
[9:46] How Victoria started her business
[15:06] The power of grit and the interpretation of rejection
[18:47] Starting a side hustle cost-free
[23:45] How to make people fall in love with you and your business
[26:17] Victoria and the lessons that shaped her, the business, and how it relates to menopause
[30:24] How your story can reach people and shape your brand
[35:44] Victoria talks about her book, The Million Dollar Hobbies
[45:33] Defining your target audience
[53:10] Victoria's message to women
Victoria worked with a wide variety of retailers worldwide, ranging from major department stores to duty free stores, as well as internet and TV retailers. For the past 23 years (19 years on HSN, and 4 years on Shop HQ), Victoria has been sharing her jewelry designs with millions of viewers during her own monthly shows. She has built her highly successful business following her passion for jewelry, without sacrificing her family life.
Throughout her career, she invented ways to have her products consistently outperform her competition and thrive. Victoria is the author of the upcoming book, "Million Dollar Hobbies," and the author of the science fiction novel, "Shattered Sky," which is scheduled for release in 2021.
Victoria is the creator and the host of the popular podcast, Million Dollar Hobbies, a show dedicated to helping others turn their passion into profits. She completed a B.S. degree in Economics from UCLA and an MBA with emphasis in Marketing and Finance from USC.